Reactive, whack-a-mole lead buying does not scale.
PX helps leading home services brands turn third party leads and calls into a predictable growth channel, with full visibility into sources, pricing, performance, and outcomes.
Marketing spend is spread across too many channels. It becomes hard to keep track, and results become scattered month after month. Millions of media spend disappears into black holes of inefficiency, duplication, and non-compliance.
PX is a customer acquisition technology platform that helps home services brands buy
leads and calls in a transparent and predictable way.




















PX gives home services brands one transparent and centralized platform to run customer acquisition as a system with structure, control, and clarity.
Onboard new vendors and manage existing lead ones better through a lead sources marketplace.
See where every lead and call originates, how it is priced, how it performs over time, and what it turns into downstream.
Manage supply, pricing, caps, geographies, and testing in one place—and reallocate spend from wasteful traffic to what actually works.
Test, learn, and scale new sources and markets with built-in filtering, deduplication, and verification so quality and compliance keep up with volume.
For lead programs with multiple lead vendors and consistent feedback loops.
Direct vendors and partners unified through a single operating platform.
When quality controls and speed to lead are in place.
Choose your business type
PX helps national home services brands manage their third party media spend across multiple channels, locations, and vendors.
Q: Does PX replace our lead vendors or agencies?
+A: No. PX helps you work better with them by creating transparency, feedback loops, and performance-based pricing.
Q: How do home service brands buy leads at the right price?
+A: Instead of flat pricing, PX enables dynamic pricing using performance data across sources, call outcomes, and conversion signals. This helps teams pay more for what performs and less for what doesn’t.
Q: How broad is PX’s coverage across home services?
+A: PX supports a wide range of home services sub verticals including HVAC, roofing, plumbing, solar, windows, security, and more, across national and regional markets.
Q: How does PX help reduce wasted spend from duplication and non-compliance?
+A: PX identifies duplication and compliance issues across third party sources, helping teams avoid paying multiple times for the same demand and reducing operational and regulatory risk.
Q: What attributes can we filter on for home services leads and calls?
+A: PX supports vertical specific filtering so teams can align spend with relevant leads.
Examples include:
Solar: electricity bill range, home ownership, roof type, installation timeframe
Windows: number of windows, replacement vs new, installation timeframe
Home Security: homeowner status, property type, move in timeline
HVAC & Roofing: service type, urgency, property type, location
This helps teams focus spend on demand that fits their operations and margins.
Are you optimizing lead buying with ping post technology? Ping post technology is one of the most powerful ways of buying leads today.
Improving how you utilize leads involves various strategies, technologies, & tools that allow you to approach high-intent vs low-intent leads differently.
Dynamic pricing has been adopted by just about all other sectors of digital marketing. It reduces friction between buyers and sellers and delivers better performance and scale to both parties.
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